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Posts In Category "Uncategorized"

Google is putting generative AI in SERPS, what does it mean?

     -     Sep 18th, 2023   -     Uncategorized   -     0 Comments

Google has already released a beta on its new AI technology on SERPS, and the implications are massive. Many have already seen the rise of AI through things like CharGPT and integration in Bing, but did you know that Google started throwing their hat in the ring too? They just announced that it opened up […]

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12 Must-Listen Podcast Episodes for AI Impact in SEO

     -     Jul 10th, 2023   -     Google, Search Engine Optimization, Uncategorized   -     0 Comments

Jump to the cutting edge of digital marketing by listening to these podcasts covering everything ranging from the death of Google to how teachers are handling student use of AI. As any career-person in a digital field knows, staying on the cutting edge of progress is key to surviving an ever-changing landscape. Stay on top, […]

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INP to Oust FID as Core Web Vital, Google Reports

     -     Jun 13th, 2023   -     Uncategorized   -     0 Comments

After a long experiment with a new ranking factor, Google decides to fully implement INP While it is widely recognized that core web vitals have become a major, if not de-facto, player for ranking well in Google SERPs, the actual means and benefits of the process can be taken for granted. Google recently announced INP […]

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The History and Future of Google Page Experience

     -     May 30th, 2023   -     Uncategorized   -     0 Comments

Google page experience is one of the most important, if not the most important, ranking factors in the Google SEO space. For that reason, it’s important to cover it in-depth and walk through its history. I’ll be going over when and why Google page experience started, how it works broadly, and cover future directions or […]

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Google’s Helpful Content Update: The Survival of the Fittest

     -     Feb 13th, 2023   -     Google, Uncategorized   -     0 Comments

Understanding Google’s changing search algorithm often feels like deciphering the Rosetta Stone; puzzling to even the most seasoned website managers.  Google’s Helpful Content Update which began its rollout in late summer, can appear scary and confusing to site owners on the surface.

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