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Posts In Category "COVID-19"

How Should Firms Redirect Marketing Dollars After COVID-19?

     -     Jun 6th, 2020   -     COVID-19   -     0 Comments

By now, every accounting firm and professional services firm across the U.S. has been working remotely for at least a few weeks. Marketing conferences have been canceled or postponed one by one, while a select few have moved to an online-only format. Outside of the marketing world, life as we know it has changed drastically. There are no more face-to-face meetings, networking events, trade shows, or awards ceremonies for the time being.

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