Posts In Category "Uncategorized"
Google is putting generative AI in SERPS, what does it mean?
Google has already released a beta on its new AI technology on SERPS, and the implications are massive. Many have already seen the rise of AI through things like CharGPT and integration in Bing, but did you know that Google started throwing their hat in the ring too? They just announced that it opened up […]
Read More →12 Must-Listen Podcast Episodes for AI Impact in SEO
Jump to the cutting edge of digital marketing by listening to these podcasts covering everything ranging from the death of Google to how teachers are handling student use of AI. As any career-person in a digital field knows, staying on the cutting edge of progress is key to surviving an ever-changing landscape. Stay on top, […]
Read More →INP to Oust FID as Core Web Vital, Google Reports
After a long experiment with a new ranking factor, Google decides to fully implement INP While it is widely recognized that core web vitals have become a major, if not de-facto, player for ranking well in Google SERPs, the actual means and benefits of the process can be taken for granted. Google recently announced INP […]
Read More →The History and Future of Google Page Experience
Google page experience is one of the most important, if not the most important, ranking factors in the Google SEO space. For that reason, it’s important to cover it in-depth and walk through its history. I’ll be going over when and why Google page experience started, how it works broadly, and cover future directions or […]
Read More →Google’s Helpful Content Update: The Survival of the Fittest
Understanding Google’s changing search algorithm often feels like deciphering the Rosetta Stone; puzzling to even the most seasoned website managers. Google’s Helpful Content Update which began its rollout in late summer, can appear scary and confusing to site owners on the surface.
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