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Learn from Our Experience12 Days of Google – Day 10: Bounce Rate
As the holidays approach, FlashPoint Marketing is taking a new perspective on a holiday classic – the Twelve Days of Google. Rather than filling your head with sugar plum fairies, we are going to instead focus on the latest changes to Google and fun Google terms to increase your digital marketing knowledge.
On the tenth day of Google FlashPoint Marketing told to me – bounce rate.
This information is available in your Google analytics account and measures total site engagement. The bounce rate is the percentage of users who enter a site and then leave it without viewing any other pages. When the bounce rate is too high it means that your website is not engaging site visitors.
Join us tomorrow for day 11 in the 12 days of Google!