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Los Angeles SEO Events – February 2020
While business owners are busy tackling the new year, savvy marketers are taking advantage of the time to focus on marketing and continuing education, making February a great time to brush up on SEO knowledge. Continuing our monthly round-up of Los Angeles SEO events is a compilation of SEO courses happening next month. If there’s something we missed, let us know in the comments!
Saturday, February 8, 2020, or Saturday, February 29, 2020
10:00 am – 4:00 pm
Cost is $150
Offered by General Assembly
Located at General Assembly Downtown Los Angeles 360 E. 2nd Street #400 Los Angeles, CA 90012
This Saturday workshop’s theme is “human-centered SEO.” Participants can expect to learn about on- and off-site organic search performance, methods to increase rankings, and popular SEO software. It is described as a hands-on workshop, allowing participants to set up their site’s Google Analytics and Webmaster Tools to take full advantage of SEO tactics.
Thursday, February 13, 2020, 7:00 am – 2:00 pm
Cost is $890
Offered by Certstaffix Training
Located at 355 S. Grand Ave. #2450, Los Angeles, CA 90071
This all-day SEO workshop will take participants through ten chapters of SEO concepts, trends, strategies, and planning. The course is broken down into three sections: Foundation, Strategy, and Your SEO Plan. Expect to walk away with a clear understanding of how to implement a basic to an intermediate SEO plan. It starts out basic but expands upon that core knowledge later in the course, so it’s suitable for marketers at all levels.
Search Engine Optimization Basics
Thursday, February 13, 2020, 7:00- 9:00 pm
Cost is $55
Offered by General Assembly
Located at GA Los Angeles (DTLA) 360 E. 2nd Street #400 Los Angeles, CA 90012
In this evening workshop, participants will learn about SEO basics like how SEO works, the role of search algorithms, and how to adjust marketing strategies based on changing algorithms. In addition, participants will find out how to ensure their website is fully compliant, mobile-responsive, and Google-friendly. This is an introductory level course but anyone with an interest in furthering their firm’s SEO goals should find the content useful.
Grow Your Business with Digital Marketing: SEO and Social Media Training
Sunday, February 16, 2020, 10:00 am – 4:00 pm
Cost is $99
Offered by SEO Optimizers
Located at 2515 Valley Drive, Hermosa Beach, CA 90254
Space is limited for this one-on-one SEO and social media course so that participants get a one-on-one, personalized experience with the host, the founder of SEO Optimizers. If you go, plan to learn tips and tricks to better utilize SEO for organic page traffic with an emphasis on social media, as well as how to incorporate Google Analytics. This course is best for small to mid-size accounting firms.
February 19 – 21, 2020 9:00 am – 3:00 pm
Cost is $1,345 – $1,495
Offered by Orange County Search Engine Academy
Located at 4540 Campus Drive
Newport Beach, CA 92660 (across from John Wayne Airport)
Marketers who already know the basics of SEO will find value in this intensive, hands-on 3-day workshop. Plan to learn “new workaround” solutions for problematic design challenges” along with current and trending SEO methods and strategies.
Advanced Digital Marketing Bootcamp
Saturday, February 22, 2020, 10:00 am – 5:00 pm
Cost is $250
Offered by General Assembly
Located at GA Los Angeles (Santa Monica) 1520 2nd Street, Santa Monica CA, 90401
Before many marketers are even back in the office for the new year, some could be learning about digital marketing tactics and how to implement them for their accounting firm. This all-day workshop will involve a mix of videos, hands-on activities, and real-world examples. The session will cover social media marketing, SEO basics, digital marketing must-haves like landing pages and Google analytics, digital marketing KPIs, and much more.
What’s Next in SEO?
For marketers located outside of Los Angeles, or for anyone looking at their continuing education budget, check out our list of the top SEO and digital marketing conferences in 2020. Locals won’t have to travel far to February’s Search Marketing Expo in San Jose – check out the blog to find out when and where it’s happening.
Is there an upcoming LA SEO event we should include in our blog? Or is there something you learned from one of these events? Tell us in the comments.
