Website Development

Flashpoint Marketing offers website design services for accounting and CPA firms. Our technical professionals are website experts using the highest coding standards and combining HTML, PHP, CSS, Javascript, and Flash.

Through our development process, we gain an understanding of your firm’s brand, value proposition, types of clients, referral partners, various service offerings, and prospect industries. Using this information we create a design that appropriately and professionally represents your firm in the market. Whether you are looking to redesign your existing website or create a new site, we have the expertise and knowledge to develop a solution that meets your firm’s needs.

There are many website packages to choose from. The following components will aid in delivering the most professional and comprehensive website for your firm.

Professional Design
Our clients turn to Flashpoint’s design services for many reasons – because their site design was outdated, they wanted to migrate from a “canned template”, and often because we provide unrivaled designs for the accounting industry. We don’t deliver template designs. Your web design will be developed specifically for your firm to best reflect the image you want to convey.

Content Creation
Because our professionals have spent over 13 years in the accounting industry, we are able to work with you to develop clear, concise, and professional content for your website. Many firms are frustrated by a typical web designer’s inability to provide a complete product – including content. Flashpoint Marketing is a full website service solution that can provide you with a top-of-the-line design and content to match.

Search Engine Optimization (SEO)
Flashpoint Marketing can conduct basic on-page SEO or more advanced off-page SEO, including social media deployment and management. While most accounting and CPA firms are just becoming familiar with the benefits of SEO, the opportunity to organically obtain leads through a website is material.

Content Management System
All Flashpoint websites are built on WordPress, an open-source content management system. This means that your firm can make basic changes to content without having to rely on a third party for assistance. This key benefit is important for many clients, as they require the ability to update content independently of the web designer. This is also a major cost savings for most firms.

Web Stats Software
This will allow you to track the amount of traffic coming to your website on a daily, monthly, and quarterly basis. Additional features allow you to track how visitors were referred to your site and their entry point, exit point, and overall time on your site.

Comprehensive Training
Afraid of getting a beautiful new website and being left with no idea how to manage it? Flashpoint ensures that you have a dedicated point of contact for questions during the lifetime of your website.  We also provide you with a custom manual that includes screen shots of your custom website so you always have a resource to refresh your memory after our training sessions.

What makes our design services attractive to CPA and accounting firms is that we are able to blend our extensive knowledge of the accounting industry, technical skills of website design, and search engine optimization expertise to deliver a complete website product. This eliminates the need to hire separate professionals to conduct web development, copy creation, and search engine optimization. Our professionals work across disciplines to ensure that your website looks professional, conveys effective messages about your service abilities, and is properly positioned with search engines and other inbound marketing outlets.

Contact Us

Looking for assistance with your website?  Do you want to make changes to your existing website or develop something new? Contact us for additional information on our website development services.